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BUSI 4270 B2B Marketing

Research Process

Research Process Flowchart

 

 

Research Process steps:

1. Explore and define your topic

2. Search for information

3. Evaluate sources and analyze information

4. Cite sources and communicate (write paper, deliver presentation, etc.). 

This is not a completely linear process. Sometimes steps must be repeated, for example if a search strategy doesn't retrieve good sources. 

 

 

         

 

 

 

            Source: Mason, D. (2016). Engineering undergraduate library skills

Creative Commons License

This guide was created by Ontario Tech Libraries and is licensed under a Creative Commons Attribution International 4.0 License, except where otherwise noted. 

Creative Commons Attribution International 4.0 License

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